Cointelegraph spoke with the blockchain-based music streaming platform Audius on its new marketplace, AI integrations and music-focused approach to crypto and Web3.
Audius, a decentralized music streaming and monetization platform, has been at the forefront of converging Web3 and music space since 2018. He said this included taking an engineering and product perspective that hid and “abstracted away” the more “scary parts” of Web3 that may deter the typical Web2 user who may not understand those aspects.
While many developers in the Web3 space wrestle with the idea of how to attract a wider user base beyond the crypto-natives, music organically allows for that inflow due to the familiar aspects of streaming, uploading tracks, or even being a super fan of an artist looking to collect merchandise. When asked if NFT utility in the music industry differs from general NFT market trends due to it being connected to music and artists, Rumburg commented:
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