Disney Pinnacle will try to revive NFTs with Star Wars and Pixar characters

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Disney is teaming up with NBA Top Shot creator Dapper Labs for a new NFT effort focused on trading collectible digital pins. Disney Pinnacle will launch later this year with an app on iOS.

NFTs aren’t gone yet — Disney will launch an “all-new socially driven collectible experience” called Disney Pinnacle later this year, turning characters from Pixar, Star Wars, and its classic animated films into tradable digital pins. The Disney Pinnacle website has a waitlist for interested traders and collectors; however, it doesn’t explain what the “digital pins” are actually like or why the company would bother to create a verifiable digital hoard.

However, anyone thinking about buying in should remember the history of Dapper’s previous projects. In 2017, flipping CryptoKitties was hot, with millions of dollars in sales. Now, CryptoKitties is remembered for its “spectacular fall,” while a channel for interested buyers in its official Discord has had messages from three people since September.

 

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