JPMorgan Report Says Retail Demand for Bitcoin Expected to Remain Strong as Halving Approaches The report attributes the recent increase in retail demand partially to the introduction of Bitcoin Ordinals and BRC-20 tokens. The upcoming halving, which will cut mining rewards by 50%, is predicted to double the production cost of Bitcoin to approximately $40,000, creating a positive psychological effect.
While institutional demand for Bitcoin has declined due to concerns over fraud, heightened volatility, and regulatory uncertainties, retail investors continue to view Bitcoin as an attractive investment option. JPMorgan previously highlighted the rally of both gold and Bitcoin following the collapse of Silicon Valley Bank, with institutional investors favoring gold as a hedge against catastrophic scenarios, while retail investors turned to Bitcoin.
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